Nadav Dakner - November 9th, 2021
9 Essential Inbound Marketing Tools For Startup Marketers (2023)
Let me tell you a secret. No company has ever found sustained inbound marketing success without using the right tools. Today, more than ever, SaaS marketers need the right inbound marketing tools in order to: Gain audience insights Personalize their messaging Increase conversion rates Optimize their content for the right topics To help you do […]
Itai Elizur - October 26th, 2021
Paid vs Owned vs Earned Media | Key Differences Plus Why They’re Crucial For Your Business
Startup marketing isn’t what it used to be a decade ago. The “If you build it, they’ll come” approach never worked even in those days, but today’s startups need to adopt a multi-dimensional marketing approach to stand a chance. This is where paid, owned, and earned media come in. As a startup marketer, you might […]
Alon Keren - August 17th, 2021
SaaS Content Marketing: 7 Essential Steps [With Examples]
If you’re wondering how to chalk out a SaaS content marketing strategy to increase brand awareness, grow your site’s traffic, and generate more leads, this article has all the answers for you. I’ll give you a step-by-step content marketing framework to grow your brand’s influence and share successful SaaS content marketing examples we can learn […]
Nadav Dakner - July 6th, 2021
8 Proven Blog Management Tips For Startups And SaaS
Did you know that effective blog management increases lead generation by 67% and improves your chances of converting unsure buyers by 61%? But here’s the other side of the story. The majority of B2B and startup blogs never add any tangible business value and become unprofitable money-sucking platforms. The reason? Poor blog management. In this […]