The best SaaS websites are built to market your product features, educate visitors on its core benefits, and convert them into customers and free trial users. But to attract customers and drive conversions, your SaaS website must have two qualities (apart from great content). SEO – SaaS SEO ensures your website gets organic search traffic […]
In the oversaturated world of SEO and content marketing, business leaders and marketing experts need to stay on top of the latest trends. Why? It is crucial to not only stay relevant and nurture brand visibility, but also to capitalize on inbound marketing potential. After all, 79% of companies use content marketing to generate leads […]
Do you know the biggest on-page SEO problem on most business website homepages? Their keyword selection isn’t customer-centric. Instead, it is driven by their ego and desire to look superior to their competitors by using superlatives and buzzwords. Most businesses do this out of fear and anxiety because they don’t want to come across as […]
Did you know that 90.63% of indexed pages get zero traffic from Google Search? It’s not necessarily because their content is bad or low quality. But in most cases, it’s just not properly optimized for the right keywords. The right search keywords are relevant to your target audience’s interests, have a decent search volume, and, […]