Whether you’ve heard the term B2B SaaS or not, you probably already use different SaaS products for your business. How do I know? Recent studies show that the average company in the US uses 130+ SaaS applications to manage various business operations. In addition, the SaaS space is expected to be worth almost $200 billion […]
Do you know the biggest on-page SEO problem on most business website homepages? Their keyword selection isn’t customer-centric. Instead, it is driven by their ego and desire to look superior to their competitors by using superlatives and buzzwords. Most businesses do this out of fear and anxiety because they don’t want to come across as […]
Have you seen those fancy “As Seen On” or “Featured In” logos agencies, consultants, and SaaS companies use on their sites? Look good, don’t they? Companies use them to borrow credibility from well-known and high-authority publications in their niche. And it works. When visitors see the logos of Entrepreneur, Fortune, Fast Company, Forbes, or any […]
Did you know that 90.63% of indexed pages get zero traffic from Google Search? It’s not necessarily because their content is bad or low quality. But in most cases, it’s just not properly optimized for the right keywords. The right search keywords are relevant to your target audience’s interests, have a decent search volume, and, […]