Alon Keren - January 8th, 2022
4 SaaS Email Marketing Tips To Reduce Customer Churn [Examples & Templates]
Customer churn is a natural phenomenon for SaaS companies since you can’t retain customers forever. However, for most SaaS startups, customer churn is a major headache, with the average churn rate for 1-2-year-old startups touching 50%. There are numerous reasons for customer churn, including poor product performance, lack of support, and better competitors. But a […]
Nadav Dakner - December 30th, 2021
Hiring a B2B Content Marketing Agency – Everything You Need to Know
Did you know that it takes 6 to 8 touches to generate a viable B2B sales lead? You might be attracting traffic with PPC advertising. Still, without a well-researched content marketing strategy that educates your visitors and positions you as an authority, you won’t be able to convert them into leads and customers. But here’s […]
Nadav Dakner - November 9th, 2021
9 Essential Inbound Marketing Tools For Startup Marketers (2023)
Let me tell you a secret. No company has ever found sustained inbound marketing success without using the right tools. Today, more than ever, SaaS marketers need the right inbound marketing tools in order to: Gain audience insights Personalize their messaging Increase conversion rates Optimize their content for the right topics To help you do […]
Itai Elizur - October 26th, 2021
Paid vs Owned vs Earned Media | Key Differences Plus Why They’re Crucial For Your Business
Startup marketing isn’t what it used to be a decade ago. The “If you build it, they’ll come” approach never worked even in those days, but today’s startups need to adopt a multi-dimensional marketing approach to stand a chance. This is where paid, owned, and earned media come in. As a startup marketer, you might […]
