Itai Elizur   -   October 26th, 2021

Paid vs Owned vs Earned Media | Key Differences Plus Why They’re Crucial For Your Business

Startup marketing isn’t what it used to be a decade ago. The “If you build it, they’ll come” approach never worked even in those days, but today’s startups need to adopt a multi-dimensional marketing approach to stand a chance. This is where paid, owned, and earned media come in. As a startup marketer, you might […]


Alon Keren   -   October 11th, 2021

Blog Ideas For Startups: 17 Ways To Generate Unlimited Blog Post Ideas

Starting a blog is easy. But coming up with new, unique, and exciting blog post ideas to fill your content calendar every month is hard… very hard. Unless you have a proven framework to develop content ideas that your audience wants to learn about. And this is precisely what I’ll give you in this article […]


Alon Keren   -   October 4th, 2021

5 SaaS Marketing Insights To Outgrow Your Competitors In 2023

The SaaS industry is growing exponentially and is expected to reach a global market value of $470 billion by 2025. But not every SaaS company will survive to experience these riches. In fact, research shows that 90% of new products and startups fail within the first three years. To stay ahead of the game and […]


Alon Keren   -   September 22nd, 2021

How To Write A Pitch: 7 Tips For Pitching Your Startup To Journalists [Examples & Templates]

Learn how to write a pitch that stands out from the crowd and gets your startup featured in the top news and media publications (templates included).