Orian Tal   -   July 6th, 2022

How To Create A Media Kit [+ Press Kit Examples & Free Template]

Have you ever noticed how some brands are regularly covered by the leading digital and mainstream media companies? Their founders are interviewed by influential publications, their brand story is frequently quoted, and their logos and hi-res product images are everywhere. All of this doesn’t happen by accident. Among other factors, having a well-designed media kit […]


Nadav Dakner   -   June 26th, 2022

What Is A Content Matrix, Why Use It, And How To Create One

Do you know why most B2B companies struggle at content marketing? Because nearly 60% of them do not have a documented content marketing strategy. They think publishing random blog posts will get traffic, leads, and customers. That doesn’t happen, of course. The most successful content marketers carefully study their audiences and plan their content strategy […]


Hannah Hicklen (Guest Author)   -   June 7th, 2022

How to Run SEO Campaigns for SaaS Companies

Search engine optimization (SEO) is a great marketing strategy for SaaS companies that are looking to boost brand awareness and increase visibility online. Learn why SaaS SEO is important for your business and how you can get started on your own SaaS SEO campaign.  ​​What Is SaaS SEO? Many software as a service (SaaS) companies […]


Afik Rechler   -   May 29th, 2022

Finding and Fixing Orphan Pages for SEO: The A-Z Guide

SEO isn’t rocket science. But it’s not a piece of cake either. Within the boundaries of on-page, off-page, and technical SEO, several critical yet often overlooked issues can significantly impact your site’s search ranking potential. Managing orphan pages is one such issue. Never heard of them before? No problem. In this article, we’ll discuss why […]