Sara Novicic (Guest Author) - January 16th, 2023
How Content Clusters Can Improve Your SEO
In the oversaturated world of SEO and content marketing, business leaders and marketing experts need to stay on top of the latest trends. Why? It is crucial to not only stay relevant and nurture brand visibility, but also to capitalize on inbound marketing potential. After all, 79% of companies use content marketing to generate leads […]
Alon Keren - October 3rd, 2022
The Psychology of Search Intent: What Is Customer-Centric SEO
Do you know the biggest on-page SEO problem on most business website homepages? Their keyword selection isn’t customer-centric. Instead, it is driven by their ego and desire to look superior to their competitors by using superlatives and buzzwords. Most businesses do this out of fear and anxiety because they don’t want to come across as […]
Alon Keren - September 26th, 2022
How to Score “As Seen On” Logos for Your Website
Have you seen those fancy “As Seen On” or “Featured In” logos agencies, consultants, and SaaS companies use on their sites? Look good, don’t they? Companies use them to borrow credibility from well-known and high-authority publications in their niche. And it works. When visitors see the logos of Entrepreneur, Fortune, Fast Company, Forbes, or any […]
Alon Keren - September 1st, 2022
Keyword Research For SEO: The Ultimate Guide [2023]
Did you know that 90.63% of indexed pages get zero traffic from Google Search? It’s not necessarily because their content is bad or low quality. But in most cases, it’s just not properly optimized for the right keywords. The right search keywords are relevant to your target audience’s interests, have a decent search volume, and, […]
